Digital Positioning and Strategy of the Xbox and PlayStation brands
Microsoft is close to registering the sales mark of nearly 35 million Xbox One and X consoles, according to a report by Niko Partners–…
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League Of Legends Digital Positioning in the Game Market
We are living a revolution in the Gaming Market, where years ago did not exist if you want videos focused on sharing experience with games, computer…
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Great market opportunity with esports for brand and sponsorship actions
The eSports market will have 385 million unique players worldwide, followed by revenue of $696 million. According to research firm focused on Games Newzoo,…
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Por que os Esportes e Marcas querem estar no E-sports?
Essa semana a NewZoo que é o maior instituto de pesquisa focado em Games, apresentou a pesquisa “Why sports & Brands want to be…
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